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| advocacy & outreach
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plan the quarter or year in advance to multiply your impact |
 | Check the PR Calendar and plan ahead! Schedule projects at the start of each quarter or year, to allow more time to raise funds and plan a campaign. using our PR Calendar to leverage your projects and get more media coverage by planning activities during national events and activities and sending a press release to local media. Join forces with other like-minded groups for greater impact and joint fundraising, e.g., local counseling centers, civic groups or churches. Start a binder for easy reference/planning. Tab/Section Ideas: PR Calendar, Fact Sheets, Project Ideas, UnChoice Ads, Healing Ads, Small Ads & Cards, News, Fundraising, Resources, Contacts | | 3 Versions of this PR Ad | See PR ad campaign for details on available ads & how to use ads |
 | ► write letters to the editor ► send materials to: (check our PR Calendar for timing) journalists, editors and writers; ask them to write about unwanted abortions and post-abortion pain. Keep it simple. Send Portraits of Coercion or Forced Abortion information plus one or two fact sheets and one or two ads. writers & editors at print, broadcast and on-line media:
features editor, news editor and/or religion editor at local/state newspapers, print, broadcast and civic publications, such as women's clubs, volunteer- and civic-oriented newsletters or magazines opinion leaders, pastors, legislators and group leaders |
► send a press release to local and special-interest media
(Use our press release page, which includes a sample press release as a guide.) draw news coverage for ... an event, activity, local campaign or send information of interest to a particular publication, broadcast program or newspaper with supporting materials; e.g., coercion and forced abortion to a women's magazine or local talk show, or a fact sheet about teens at risk of coercion and post-abortion injury and death to a parenting magazine, suggesting they do a story on this issue.
send information about Portraits of Coercion and Political Kit materials during election time
share other User-Friendly Educational Materials
►ads & activities tied into PR Calendar events
► 20 Low-Cost/No-Cost Ways to Use these Materials for more ideas
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